Gemini Print – Project

Gemini Print Rebranding Design Process

As our partnership with Gemini Print began so did our project to enhance their branding and design a new website to bring their own design into the 21st century. Over the past year we’ve worked closely with Gemini Print to understand their wants and needs. We’ve recommend the best solutions to market their brand. This design case study for Gemini Print shows what we have completed for the company.

Our Brief

To provide Gemini Print with a rebrand while staying close to current designs.

To create a new functional website which provides information required by customers in a simple format.

The Process

We worked closely with Gemini Print to understand their business. We paid close attention to their Vision, Mission and Values to ensure we matched their brand goals.

Vision – Gemini Print Group strive to become the UK’s number one choice for businesses that require a ‘better print’ solution. This is for all of their print, mailing, communications & marketing services collateral.

Mission – Gemini’s goal is to achieve 100% client satisfaction, and our customer service experience goes beyond just satisfying our customers. Friendly, approachable, flexible and open two-way communication with instant response and advice from people that care. This is the pinnacle of what Gemini aim for; Gemini are a dedicated team who embrace the companies mission statement…

We act with energy, spirit and a willingness to please our clients. We believe in what we do and never settle for second best… ‘Dare to be different!’

Values – Gemini Print is built on 7 core values;

  • Trust
  • Honesty
  • Integrity
  • Accountability
  • Respect
  • Responsibility
  • Passion

The rebrand was the first point of call ensuring that we remain consistent, so the brand was still recognisable by their current clients but just giving it a lift to make it more present.

The Website

The website required a full revamp to ensure the customer wasn’t overloaded with so much information.

We broke down the main areas of focus for Gemini Print and make sure these were highlighted effectively on the website without causing so much confusion.

The end result is a website which shows their brand, what they do and provides background information to anyone who was to look for Gemini Print online.

If you would like a rebrand of your business, contact us here

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